Mythbusting: “You Can’t See Conversions From Social Media Metrics”

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Mythbusting: “You Can’t See Conversions From Social Media Metrics”


Are you paying attention to the right social media metrics in 2026? Social media is always changing, and with so many different metrics, tracking what is working and what isn’t can be overwhelming.  Here are the stats to actually pay attention to in order to grow your visibility on socials this year.    Vanity Social…

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Meta Video AI, the “Vibes” feed, and beyond


Meta is promoting a switch into generative video.  With the unveiling of Meta video AI features like VibesFeed the company is reimagining short-form content, monetization, and creative potential.  In this blog, we’re going to dive into what Meta video AI means, how Vibes works, early reactions, and strategic implications for creators and brands. What Is…

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New Instagram Post Format: Are the Ultra-Thin 5120×1080 Visuals Here To Stay?


Instagram is continuously experimenting, and the latest buzz is around a new Instagram post format…  The ultra-thin, cinematic “banner” style posts are sized at 5120×1080, and you would have definitely  seen at least one on your homepage. This super wide, shallow aspect ratio is catching attention in the feed. So, we’ll going to unlock how…

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Meta Reel Trials

Meta Reel Trials: A Smarter Way to Test Content on Instagram


Instagram’s latest experimental feature—Meta Reel Trials—is now being tested with a wider group of users, offering marketers and creators a unique opportunity to preview Reels with non-followers before they hit the main feed. This low-risk, data-driven tool could reshape how brands launch and refine video content. For businesses already active on Instagram, or those just…

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bluesky verification

Bluesky Rolls Out Blue Checkmarks – Is It Time To ‘Check’ It Off Your List?


Bluesky Verification has launched. Bluesky Rolls Out Blue Checkmarks—Here’s Why Bluesky Verification Is Critical for Your Brand’s Credibility and Lead Generation The blue check is back—and not just on X (formerly Twitter). Bluesky, the fast-growing decentralised social platform, has just announced that it’s rolling out verified blue checkmarks for “authentic and notable” accounts. And while…

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instagram reels ads

Instagram Reels Ads: A Guide to Driving Real Results – Supercharge Your Campaign


Social media is no longer just a place for catching up with friends—it’s now one of the most powerful business tools available such as Instagram Reels Ads. At Molyneux Marketing, we specialise in turning social media into a high-performing engine for lead generation and business growth. One of the most effective tools in our arsenal?…

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