The digital world we live in, scroll on and talk through has changed significantly within the last decade. Social channels have grown year on year, everyone is building a personal brand, and the noise is loud. Is it possible to still stand out as a luxury brand in a noisy digital world? Or is it…
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Are you paying attention to the right social media metrics in 2026? Social media is always changing, and with so many different metrics, tracking what is working and what isn’t can be overwhelming. Here are the stats to actually pay attention to in order to grow your visibility on socials this year. Vanity Social…
Read More from Mythbusting: “You Can’t See Conversions From Social Media Metrics”
Luxury paid ads can completely change a brand’s trajectory if implemented correctly. Here’s your breakdown for paid ads as a luxury brand in 2026. Why Use Luxury Paid Ads? Organic growth takes time, but paid ads increase customer interaction immediately by putting your luxury brand in the spotlight and generating fresh leads. Luxury brands…
Read More from No ROI From Paid Ads? We Generate 50+ Qualified Leads A Month for Low Budget Clients
For years, brands have built their online presence through either brand led or founder led content. But what about when the employees take centre stage over official brand channels? This new wave of employee ambassadors is dominating the social media world in 2026, but is it the right route for luxury brands to take? What…
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The creator economy has reshaped the way we market in 2026. But how do brands fully harness the power of the creator economy in 2026? Why Invest Time Into The Creator Economy In 2026? Brands are no longer partnering with creators just because of their following. Instead, creators are carving long term partnerships rather…
Google Ads are a powerful tool when it comes to marketing in 2026, but only if you stay aware of its updates. With AI continuing to reshape search behaviour, campaign optimisation, and creative production, advertisers who adapt quickly will have a significant competitive advantage. We’ve pulled together all of the latest 2026 Google Ad Updates,…
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From algorithmic updates to advice from Mosseri himself, there has been many 2026 Instagram updates, but which ones matter this summer? Instagram continues to evolve at a rapid pace, with new features, algorithm updates, and creator tools launching throughout the year. While it’s tempting to try every new feature as soon as it’s released, the…
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It may only be Q3, but if you’re a luxury brand, now is exactly the time to start thinking about Q4 2026. While many businesses wait until autumn to begin planning their festive campaigns, the most successful luxury brands are already preparing months in advance. From content creation and photography to email campaigns and strategic…
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Paid media in 2026 has evolved dramatically over the last few years. Consumers are exposed to thousands of marketing messages every single day, attention spans are increasingly fragmented, and competition for visibility has never been higher. For luxury brands, this creates a unique challenge. How do you utilise paid media in 2026 without compromising exclusivity,…
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If you’ve spent any time online recently, you’ve probably seen headlines surrounding the latest AI Google update. For website owners, bloggers and luxury brands alike, this update represents one of the most significant shifts in search behaviour we’ve seen in decades. Here’s what has been announced, what it means for your brand, and how you…
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